Locations

Support center



Sales and Marketing are very different, but have the same goal. Marketing improves the selling environment and plays a very important role in sales. If the marketing department generates a potential customers list, it can be beneficial for sales. The marketing department's goal is to increase the number of interactions between potential customers and company, which includes the sales team using promotional techniques such as advertising, sales promotion, publicity, and public relations, creating new sales channels, or creating new products (new product development), among other things.

 

 

Literature

Going Marketing
Details

Going Marketing

Going Marketing

Publisher: Cornelsen Verlag Scriptor
Author: Hans-Dieter Zollondz
199 Pages, Softcover
Size: 12 x 22 cm
€ (D) 16,95 | € (A) 17,50 | sFr 30,70
ISBN 978-3-589-23995-5

 

amazon